How To Create Pinterest Pins That Go Viral

One of the best ways to boost your engagement in the social media stratosphere is by utilizing Pinterest. Pinterest is a social media platform where you can curate your photos into boards. The website acts like an online bookmarking app for photo inspiration wherein users can “pin” an image they are “interested” in. Hence, the name Pinterest. If you want to know how to create Pinterest pins that go viral, read the article be

Benefits of using Pinterest:

Before we discuss how to create viral Pinterest pins, let us first discuss some of the benefits of using Pinterest both personally and for your business.

1. Boost your social engagement

Using Pinterest can help boost your social engagement since many people use Pinterest for various mood board ideas. For businesses, posting your content to Pinterest can help pique potential customers’ interest, especially if the photos you post are aesthetically pleasing.

2. Earn Money

Not many people know that you can earn real money from using Pinterest. Businesses can make money by using their account to sell their products. Selling products becomes ten times easier once you have the right amount of audience and engagement. For people who use Pinterest for themselves, you can earn money by being a content creator and collaborating with different businesses to boost their engagement or to entice other people to purchase their products.

3. Create connections

For people who are CEOs of their own companies, Pinterest is a fantastic way to create relationships with like-minded individuals. For people who use Pinterest and intend to become social media influencers, Pinterest is one way to develop connections with other content creators and maybe even collaborate with them in the future.

Now that we discussed a few points about why to use Pinterest, let us proceed to talk about ways to create viral Pinterest pins to reach our goals.

4. Promote other content

Using Pinterest is an effective way to promote your other social media platforms. If you are trying to be a social media influencer or boost traffic to your website, Pinterest is a fantastic way to do that. Reposting your articles from your website to Pinterest makes it easier for a larger group audience to see your post.

5. Pins last forever (or as close to forever as possible)

Unlike other social media platforms with a 24-hour limit, pins will last forever or until Pinterest exists. What this means is that your post, which may not go viral initially, still has a chance of becoming

How to Create Pinterest Pins that Go Viral:

Find Your Niche

Before trying to think about how to create Pinterest pins that go viral, focus first on finding your niche. Your niche makes it easier to develop viral Pinterest pins since your brand will be easier to identify, and you are focusing on a specific target audience.

For example, if your website focuses on baking, post related images and link them to your website. People will be more interested in viewing your website if your photos are pleasing to the eyes.

Optimize your Content

Whenever researching for something, do you still visit pages on the 11^th or 12^th of the search page results? Most people only check the top 10 search results and never bother to read further because that will take time and effort.

Optimized contents have a better chance of being included in the top 10 search results ensuring more viewership – and who doesn’t want that?

Optimizing your content ensures that your photo or post will reach the largest possible audience. This process involves various steps, and listed below are some ways to boost your content to the top.

Research trending SEO Tags

Search Engine Optimization, or SEO for short, is a process by which you make your website or, in this case, your posts easily visible on search engines. The general goal is to include your content in the top 10 search results page.

To achieve this, you need to research trending SEO tags, meaning these are words that many people are interested in learning. Some use Google Trends to search for the trending words to include in their articles to boost their visibility.

Include Trending SEO Tags in your Title and Posts

After knowing the trending SEO tags for your chosen niche, the next important thing is to include those SEO tags in your post.

While I was writing this article, one of the trending topics people are searching for is “Grandparents Day 2022.”

For example, your posts mainly focus on baking. You can create a Pinterest Post entitled “Best Cakes for Grandparents Day 2022.” By doing this, your post will appear whenever someone searches for Grandparents Day 2022. Also, include the keyword of your choice in your photo description to bump up your position in the search page results.

If you want to learn more about using Pinterest Keywords, the article “How to Use Keywords on Pinterest” will discuss this topic more in-depth.

Post with Intention

To create Pinterest pins that go viral, it is essential to always post with intention, which means that your posts should be well thought out and not only posted just for the sake of posting something. People will know when you post something unprepared well. Quality always trumps quantity, and it is better to post something you’ll be proud of looking back on than posting a ton of photos you’ll regret later on.

Post Consistently

The internet is fickle, and the sad reality is that you cannot predict what post will become viral. That’s why it’s better to post consistently engaging posts hoping one of them will click. The truth is, what we might think are sure-fire viral Pinterest pins might not be for others, and the post we feel won’t be the post that will change our careers.

Schedule your Posts

Once you get the hang of posting, scheduling your posts is one way to boost your Pinterest account further. Scheduling your posts helps you be able to post consistently still, even if you’re away. By doing this, you will be able to maintain your captive audience. Posting regularly also gives you a better chance of getting viral Pinterest pins. Another benefit of scheduling your Pinterest posts is that you will be able to maintain a cohesive board by planning your content ahead. However, always remember to post with intention.

Create Boards

A Pinterest Board is similar to a mood board where users will curate all the photos they like. Creating dedicated Boards for each of your Niches is essential to ensure your account stays organized. For example, you can create a board entitled “Best Vegan Recipes 2022,” wherein you’ll put all the recipes you’ve made, making it easier for other users to save your board.

💡 Pro Tip:

Do create Boards that include other creators’ posts as well. By doing this, you can also introduce your content to others who might like one of the posts you had on your board.

Collaborate with other Creators

One way to create viral Pinterest pins is to collaborate with other content creators. Collaborating with others will help boost your audience reach and give you a better chance of creating viral content. Another benefit of collaborating with other creators is that you can build connections in the industry and maybe even make life-long friends.

Engage with Your Audience

One of the most important things people forget about is – engaging with their audience. All of your supporter’s matter, whether one person or a thousand. Remember, getting viral Pinterest pins is the first step to establishing your career and not the only step. Maintaining a loyal fan base is much more important than becoming an overnight internet sensation.

Always remember, Patience is a Virtue

Creating viral Pinterest pins might seem like a long and arduous process to undertake, but never lose hope. To create Pinterest pins that go viral, patience is indeed a virtue that one should have. Just be consistent with posting quality content, and you will surely see results.

Pinterest can be a valuable asset for businesses of all sizes. The key is to create pins that are both eye-catching and informative. If you follow the tips we’ve shared in this blog post, you should see an increase in traffic and conversions from your Pinterest page. Have you tried using Pinterest for your business? Please share your comments below. We would love to hear how you’re using this social media platform to reach new customers and grow your business.